How to Build a Great Website…

This is a pretty big announcement for me, as well as an experience that has been truly humbling.

It’s no secret that I’m a fan of HARO. I’ve even shared on this blog articles I responded to through HARO that ended up quoting me. The times I’ve been quoted have been awesome, but those quotes were only published in online articles. Not that I’m complaining, in fact, it was quite the experience the first time I was mentioned on someone else’s blog.

After a while, I figured the best use for HARO was the free press I’d get when one of my quotes was published. Then, a few weeks ago, I was contacted by a gentlemen looking to use my quote in a book. I’d seen HARO requests from authors writing their latest books, but I never thought I’d qualify as a respectable authority to be quoted. I was wrong.

Jason Swerk has released the book How to Build a Great Website & NOT Get Screwed.

Here is my quote for the book:

Website customers need to know the questions to ask. In my opinion, website design and development should be a one and done transaction. There is one
price for the site and no reoccurring fees, beyond URL registration and hosting.

What I’ve seen with my clients – I’m a small business consultant – is that they are locked into management, updates, or licensing fees. Additionally,
they didn’t purchase their own URL, so they have to buy it from the web company, or try to purchase a new URL. To make things worse, they don’t own
the design files, which means that they can’t take the site to another company, or switch hosting.

The other concerns have to do with design. Often times, web companies only put one revision in the contract. What that means is that the client is on
the hook for additional fees for revisions. Also, when the site is coded but doesn’t work right, the web company wants to charge an hourly rate to
fix the issues.

Here are some questions to ask:

How many design revisions are in the contract?
Once coded, what’s your guarantee it will function correctly, and what’s your process for correcting errors? Is that in the contract?
Will I have administrator access to the back end, or Content Management System (CMS), of the site?
Do I own the CMS and website files, or do I license them from you?
Am I required to host with [the web company]?

Here’s the email from Jason, saying I’d be quoted in his book:


I wanted to thank you again for sharing your web experience. I just launched the book and I wanted to let you know your story is in there. Make sure you tell people that you were quoted in a book.

I am making the book available on Amazon free for two days so you can download it.  Free download will start this SUN – MON.  Let me know what you think and make sure to give the book a review on Amazon.

As I said before, this has been a truly humbling experience. Download the book and let me know what you think!

Oh, and a big thanks to Jason for deeming me worthy of a quote!

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2 thoughts on “How to Build a Great Website…

  1. Lance says:

    Congratulations! You have earned the recognition you are getting.

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